You’re probably reading this because you’ve been faced with a dilemma: Your home was on the market — perhaps for several months — and the listing expired. You’re probably feeling discouraged and wondering why your home — the home you fell in love with and where you’ve made countless family memories — isn’t selling. Well, I’m here to tell you, it’s not your fault.
There are a lot of reasons homes don’t sell, but each one of them can be overcome with the right strategy. Yes, price is a factor, but many times, it’s other variables that make the biggest difference.
In my book, Selling the Unsellable Home, I break down strategies used by top real estate agents to sell homes — even hard-to-sell homes.